Hospital for Special Surgery

Working with this client to develop and deliver a huge range of creative. We shifted them away from making the same hospital claims in the sea of sameness and gave them a brand message to stand behind. Everything is about 'how you move' and should always come back to that regardless of TV, out of home, print, digital, or whatever the situation might call for at any moment.

ECD - Eric Aronin
Junior AD - Kelvin Medina